Electronic Arts will supposedly be laying off roughly 1,000 employees this week. Unforunately none of these people will be members of EA’s incompetent management. EA is a dying company and it will continue to do so until it gets a more consumer centric management team. The market for gamers is exploding and yet Electronic Arts is deteriorating. The company was recently named the worst company in America. Instead of re-evaluating why customers are unhappy with them, the inept management of EA tries to deflect attention to oil companies.
EA seemingly does not care about it’s customers at all. They release games with content that has already been finished but is locked on the discs they sell. The unreleased content that is already on the disc is then sold as downloadable content.
EA also releases games people don’t want. Despite the fact that the consumers wanted a single player Knights of the Old Republic 3, EA went ahead making a multiplayer game based off the same universe with monthly fees. The complete failure of the multiplayer Star Wars: The Old Republic can be attributed to the game being made purely with the intention of trying to emulate the business model of World of Warcraft (as opposed to trying to create a great game that customers wanted).
Good riddance Electronic Arts, and may more nimble consumer centric developers take all your customers.